Figures as of the Nov 13, 2026 close. Updated after each trading day. Not a recommendation or a forecast.
From Jun 1, 1972 to the Nov 13, 2026 close, $1,000 in Coca-Cola (KO) became $347,580 and $1,000 in PepsiCo (PEP) became $396,557, with dividends reinvested.
From Jun 1, 1972 to Nov 13, 2026, Coca-Cola grew 11.3% a year and PepsiCo grew 11.6%. The higher rate, PepsiCo's, came with wider daily swings. Volatility was 23.3% for Coca-Cola and 24.2% for PepsiCo. The Sharpe ratio is the yearly return above a fixed 5% risk-free rate, per unit of volatility.
Sharpe ratios were 0.27 for Coca-Cola and 0.27 for PepsiCo, the same at two decimals. Over the same dates, the price record shows deepest falls of 68.2% for Coca-Cola and 66.2% for PepsiCo. From Feb 1, 1993 to Nov 13, 2026, betas to the S&P 500 were 0.56 for Coca-Cola and 0.54 for PepsiCo.
The $1,000 in Coca-Cola and the $1,000 in PepsiCo swapped places 11 times at month ends. The latest swap came at the end of Feb 2000. Since then, the $1,000 in PepsiCo has been worth more at every month end. Across all 654 month ends, Coca-Cola's value was the higher one at 65 and PepsiCo's at 589.
At the end of May 1982, $1,000 had become $733 in Coca-Cola and $1,826 in PepsiCo. In relative terms, that was the widest gap between them at any month end. The $1,000 in Coca-Cola first doubled to $2,000 at a month end in Nov 1985. The $1,000 in PepsiCo did so in Aug 1982.
The $1,000 in Coca-Cola first stood at $100,000 or more at a month end in Jun 2014. The $1,000 in PepsiCo did so in Apr 2007.
Every row ends at the Nov 13, 2026 close. The "a year" columns give the yearly rate from each start date. The yearly rates were furthest apart over the last year. Over that span, Coca-Cola grew 43.4% a year and PepsiCo grew 4.4%.
The rates were closest over the full span since Jun 1972: 11.3% for Coca-Cola and 11.6% for PepsiCo.
Coca-Cola's rate over the last year, 43.4%, was above its 10-year rate of 12.6%. PepsiCo's last-year rate, 4.4%, was below its 10-year rate of 6.9%. In every row, $1,000 in Coca-Cola and $1,000 in PepsiCo both ended above $1,000.
| Period | $1,000 in Coca-Cola | $1,000 in PepsiCo | Coca-Cola a year | PepsiCo a year |
|---|---|---|---|---|
| Since both startedfrom Jun 1, 1972 | $347,580 | $396,557 | 11.3% | 11.6% |
| Last 20 yearsfrom Nov 13, 2006 | $7,841 | $4,278 | 10.8% | 7.5% |
| Last 10 yearsfrom Nov 14, 2016 | $3,287 | $1,955 | 12.6% | 6.9% |
| Last 5 yearsfrom Nov 12, 2021 | $2,030 | $1,052 | 15.2% | 1.0% |
| Last yearfrom Nov 13, 2025 | $1,434 | $1,044 | 43.4% | 4.4% |
At the Nov 13, 2026 close, Coca-Cola was at its month-end high. At the same close, PepsiCo was 13.9% below its Apr 2023 month-end high. On daily closes, the deepest falls of Coca-Cola and PepsiCo came in the same stretch. Coca-Cola fell 68.2% from Mar 14, 1973 to Oct 4, 1974.
PepsiCo fell 66.2% from Dec 7, 1972 to Oct 3, 1974. Coca-Cola closed back at its old high on Nov 4, 1982, 8 years and 1 month after the low. PepsiCo closed back at its old high on Aug 17, 1976, 1 year and 10 months after the low.
Coca-Cola was 20% or more below its high at 240 of 654 month ends. PepsiCo was 20% or more below its high at 69.
The S&P 500's dot-com fall ran from its Mar 24, 2000 high to its Oct 9, 2002 low. Over those dates, both rose: Coca-Cola +14.7% and PepsiCo +30.4%. The S&P 500's 2008 fall ran from its Oct 9, 2007 high to its Mar 9, 2009 low. Over those dates, Coca-Cola fell 30.7% and PepsiCo 34.9%.
The S&P 500's COVID fall ran from its Feb 19, 2020 high to its Mar 23, 2020 low. Over those dates, Coca-Cola fell 36.6% and PepsiCo 27.2%. The S&P 500's 2022 fall ran from its Jan 3, 2022 high to its Oct 12, 2022 low. Over those dates, Coca-Cola fell 4.9% and PepsiCo 0.1%.
The bars cover 53 full calendar years, 1973 to 2025. Coca-Cola rose in 40 of them and PepsiCo in 41. Coca-Cola's yearly change was higher in 24 years and PepsiCo's in 29. Both rose in 35 and both fell in 7. In 11 years, one rose while the other fell.
Both had their lowest year in 1974: Coca-Cola −56.9%, PepsiCo −40.0%. Their highest years were 1989 for Coca-Cola (+77.0%) and 1975 for PepsiCo (+78.3%). The widest one-year gap between them was 1982: Coca-Cola +60.1%, PepsiCo +2.5%. In 2025, the latest full year, Coca-Cola rose 15.6% and PepsiCo fell 1.8%.
These counts cover 120 full months, Nov 2016 to Oct 2026. Coca-Cola rose in 77 of them and PepsiCo in 68. Both rose in 58, both fell in 32, and in 29 one rose while the other fell. Coca-Cola's largest monthly fall was −16.5% in Mar 2020, and PepsiCo's −9.6% in Apr 2025.
Coca-Cola's largest monthly rise was +12.9% in Dec 2021, and PepsiCo's +11.2% in Oct 2022. Coca-Cola's longest run of falling months was 4, ending in Dec 2024. PepsiCo's longest run of falling months was 5, ending in Jan 2025.
The latest cell is a part month, from the Oct 30, 2026 close to the Nov 13, 2026 close. Over those days, Coca-Cola changed +5.5% and PepsiCo +5.9%.
| J | F | M | A | M | J | J | A | S | O | N | D | |
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 2026 | +7.0 | +9.0 | −6.1 | +3.6 | +0.3 | +3.5 | +7.8 | +1.2 | −2.3 | +9.3 | +5.5 | |
| 2025 | +2.0 | +12.2 | +1.3 | +1.3 | −0.6 | −1.2 | −4.0 | +1.6 | −3.1 | +3.9 | +6.1 | −3.7 |
| 2024 | +1.0 | +0.9 | +2.7 | +1.0 | +1.9 | +1.9 | +4.9 | +8.6 | −0.2 | −9.1 | −1.1 | −2.8 |
| 2023 | −3.6 | −3.0 | +5.0 | +3.4 | −7.0 | +1.7 | +2.8 | −3.4 | −5.7 | +0.9 | +4.3 | +0.8 |
| 2022 | +3.0 | +2.0 | +0.4 | +4.2 | −1.9 | −0.0 | +2.0 | −3.8 | −8.6 | +6.8 | +7.0 | +0.0 |
| 2021 | −12.2 | +1.7 | +8.5 | +2.4 | +2.4 | −1.4 | +5.4 | −1.3 | −6.1 | +7.4 | −6.2 | +12.9 |
| 2020 | +5.5 | −8.4 | −16.5 | +3.7 | +1.7 | −3.4 | +5.7 | +4.8 | +0.5 | −2.7 | +8.2 | +6.3 |
| 2019 | +1.6 | −5.8 | +4.3 | +4.7 | +0.1 | +4.5 | +3.4 | +4.6 | −0.4 | −0.0 | −1.2 | +3.7 |
| 2018 | +3.7 | −9.2 | +1.4 | −0.5 | −0.5 | +2.9 | +6.3 | −4.4 | +4.5 | +3.7 | +6.1 | −6.1 |
| 2017 | +0.3 | +0.9 | +2.0 | +1.7 | +5.4 | −0.6 | +2.2 | −0.6 | −0.4 | +2.2 | +0.4 | +0.2 |
| J | F | M | A | M | J | J | A | S | O | N | D | |
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 2026 | +7.0 | +10.5 | −7.7 | +2.1 | −9.0 | −5.1 | +3.1 | +0.6 | −8.7 | +8.4 | +5.9 | |
| 2025 | −0.9 | +1.8 | −1.4 | −9.6 | −3.0 | +1.6 | +4.5 | +7.8 | −4.6 | +4.0 | +1.8 | −2.6 |
| 2024 | −0.8 | −1.1 | +5.8 | +0.5 | −1.7 | −3.9 | +4.7 | +0.1 | −0.9 | −2.3 | −1.6 | −6.2 |
| 2023 | −5.3 | +1.5 | +5.8 | +4.7 | −4.5 | +2.3 | +1.2 | −4.4 | −4.8 | −3.6 | +3.9 | +0.9 |
| 2022 | −0.1 | −5.6 | +2.9 | +2.6 | −2.3 | +0.0 | +5.0 | −1.5 | −4.6 | +11.2 | +2.2 | −2.0 |
| 2021 | −7.9 | −5.4 | +10.4 | +1.9 | +2.6 | +0.9 | +5.9 | −0.4 | −3.2 | +7.4 | −1.1 | +9.5 |
| 2020 | +3.9 | −7.0 | −8.4 | +10.1 | −0.6 | +1.3 | +4.1 | +1.7 | −0.3 | −3.8 | +8.2 | +3.6 |
| 2019 | +2.0 | +3.5 | +6.0 | +4.5 | −0.0 | +3.2 | −2.5 | +7.0 | +1.0 | +0.1 | −1.0 | +1.3 |
| 2018 | +0.3 | −8.8 | +0.2 | −7.5 | +0.2 | +8.6 | +5.6 | −2.6 | +0.6 | +0.5 | +8.5 | −8.7 |
| 2017 | −0.8 | +6.4 | +2.0 | +1.3 | +3.9 | −1.2 | +1.0 | −0.1 | −3.7 | −1.1 | +6.4 | +2.9 |
The rolling 1-year return is the change over the 12 months to each month end. From Jun 1973 to Nov 2026, Coca-Cola's rolling 1-year return ran from −64.2% (12 months to Sep 1974) to +87.3% (to Jun 1986). Over the same months, PepsiCo's ran from −62.6% (12 months to Sep 1974) to +92.1% (to Sep 1975).
Coca-Cola's 12-month change was below zero at 180 of those 642 month ends, and PepsiCo's at 140. Coca-Cola's 12-month change was the higher one at 289 month ends and PepsiCo's at 351, and the two were level at 2. That is close to an even split.
These measures cover Jun 1, 1972 to Nov 13, 2026. Over those dates, volatility was 23.3% for Coca-Cola and 24.2% for PepsiCo. The Sortino ratio counts only falling days as risk. Against the same 5% rate, Sortino ratios were 0.40 for Coca-Cola and 0.40 for PepsiCo. The Calmar ratio is the yearly return divided by the deepest fall.
Calmar ratios were 0.17 for Coca-Cola and 0.18 for PepsiCo.
Beta shows how much Coca-Cola and PepsiCo tended to move on the days the S&P 500 (SPY) moved. A beta of 1 means moving by the same amount as the index. From Feb 1, 1993 to Nov 13, 2026, Coca-Cola's beta was 0.56 and PepsiCo's 0.54. By that measure, both tended to move less than the index.
The correlation of Coca-Cola's and PepsiCo's daily moves was 0.55, a partial link. A correlation of 1 would mean they always moved together, 0 no link and −1 always opposite.
| Measure | Coca-Cola | PepsiCo |
|---|---|---|
| Volatility, a year | 23.3% | 24.2% |
| Sharpe ratio | 0.27 | 0.27 |
| Sortino ratio | 0.40 | 0.40 |
| Calmar ratio | 0.17 | 0.18 |
| Deepest fall | 68.2% | 66.2% |
| Beta to the S&P 500from Feb 1, 1993 | 0.56 | 0.54 |
| Upside capturemonths from Dec 2016 | 61% | 53% |
| Downside capturemonths from Dec 2016 | 30% | 52% |
| Biggest one-day rise | +19.67%Oct 20, 1987 | +16.14%Sep 1, 1998 |
| Biggest one-day fall | −24.69%Oct 19, 1987 | −14.29%Dec 14, 1982 |
| Price against its 50-day average | +9.4% | +8.8% |
| Price against its 200-day average | +20.1% | +1.2% |
| Correlation of daily movesfrom Feb 1, 1993 | 0.55 | |
What Coca-Cola and PepsiCo do, from each company's latest annual report filed with the US Securities and Exchange Commission.
The Coca-Cola Company sells beverages and describes itself in its annual report as a total beverage company. Its products are sold in more than 200 countries and territories. It groups its brands into Trademark Coca-Cola; sparkling flavors; water, sports, coffee and tea; juice, value-added dairy and plant-based beverages; and emerging beverages.
The company reports that a significant portion of its revenue comes from selling concentrates and syrups to independent bottling partners. Its operating segments are EMEA, Latin America, North America, Asia Pacific and Bottling Investments. It was incorporated in Delaware in September 1919 and succeeded a Georgia corporation of the same name organized in 1892. Its headquarters is in Atlanta, Georgia.
Its fiscal year ends on December 31.
Source: 10-K (fiscal 2025, ended December 31, 2025), filed Feb 20, 2026 (SEC EDGAR)
PepsiCo, Inc. makes, markets, distributes and sells beverages and convenient foods. Its brands include Lay's, Doritos, Cheetos, Gatorade, Pepsi-Cola, Mountain Dew, Quaker and SodaStream. The company sells through its own operations, authorized bottlers, contract manufacturers and other third parties.
It reports six segments: PepsiCo Foods North America; PepsiCo Beverages North America; International Beverages Franchise; Europe, Middle East and Africa; Latin America Foods; and Asia Pacific Foods. PepsiCo was incorporated in Delaware in 1919 and reincorporated in North Carolina in 1986. Its principal executive offices are in Purchase, New York.
Its fiscal year ends on the last Saturday of December, so fiscal 2025 ended on December 27, 2025.
Source: 10-K (fiscal 2025, ended December 27, 2025), filed Feb 3, 2026 (SEC EDGAR)
It depends on the period. Coca-Cola had the higher total return over the last 20, 10 and 5 years and the last year. PepsiCo had the higher total return over the full span since Jun 1972. From Jun 1, 1972 to the Nov 13, 2026 close, Coca-Cola returned +34,658% in total and PepsiCo +39,556%.
Both include reinvested dividends, before taxes and fees. Over the last 10 years, Coca-Cola returned +229% and PepsiCo +95.5%. Over the last 5 years, Coca-Cola returned +103% and PepsiCo +5.2%. Over the last year, Coca-Cola returned +43.4% and PepsiCo +4.4%. None of these Coca-Cola and PepsiCo figures is a forecast.
SmartFin does not say which to buy. This page reports what Coca-Cola and PepsiCo prices did. From Jun 1, 1972 to Nov 13, 2026, Coca-Cola grew 11.3% a year and PepsiCo grew 11.6%. The record shows deepest falls of 68.2% for Coca-Cola and 66.2% for PepsiCo. Past returns for Coca-Cola and PepsiCo do not show what either will do next.
Yes. Every KO and PEP figure here uses closing prices adjusted for stock splits and dividends, so dividends count as reinvested. Taxes, fees and trading costs are left out of the Coca-Cola and PepsiCo figures.
At the Nov 13, 2026 close, Coca-Cola was at its highest month-end value. At the same close, PepsiCo was 13.9% below its highest month-end value, set in Apr 2023. Coca-Cola's deepest fall on daily closes was 68.2%, from Mar 1973 to Oct 1974. PepsiCo's deepest fall was 66.2%, from Dec 1972 to Oct 1974.
Compare Coca-Cola and PepsiCo with your own amount and dates in Compare Two Stocks
Daily closing prices adjusted for stock splits, with dividends reinvested, before taxes and fees. Both amounts are invested at the same close and valued at the Nov 13, 2026 close. See also: What if you invested in Coca-Cola · What if you invested in PepsiCo.
This page presents historical market data and calculated results for a defined period. It is not a recommendation to buy, sell, or hold the security, fund, or index shown. Past performance is not indicative of future results.